Service

Technical SEO and Organic Growth

We treat SEO as an engineering discipline. From structured data to crawl budget strategy, we build applications that generate consistent organic traffic month after month.

We treat SEO as an engineering discipline. Organic search is one of the highest-ROI acquisition channels — but only for applications that search engines can fully crawl, index, and understand. We build and fix the technical foundation that makes everything else work.

What's included

  • Technical SEO audits and implementation
  • Structured data and JSON-LD schema markup
  • XML sitemaps, robots.txt, and crawl budget optimisation
  • Core Web Vitals as ranking signals
  • Bot traffic management and AI crawler strategy

Key metrics

3–6mo

Typical rank improvement

Schema.org

Full JSON-LD coverage

< 200ms

TTFB target

100%

Sitemap coverage

How We Build It

A layered production architecture designed for reliability, performance, and maintainability.

Architecture OverviewProduction-grade
Client

Search Engine

Googlebot / Bingbot

Edge

Edge / CDN

Cloudflare

Application

Next.js Metadata

OG + sitemap API

Data

JSON-LD

Schema.org types

Infrastructure

Search Console

Index monitoring

Rank Tracker

Weekly snapshots

Architecture varies per project — this represents our standard production pattern for this service.

Our Process

01

Technical Audit

Crawl analysis, Core Web Vitals, structured data gaps, and crawl budget waste identified and ranked.

02

Schema Implementation

JSON-LD for Organization, Service, Article, FAQ, BreadcrumbList, and all applicable schema types.

03

Infrastructure Fixes

Canonicals, hreflang, robots.txt, XML sitemaps, and redirect chains resolved.

04

Measurement

Search Console integration, rank tracking, and monthly reporting against baseline.

Technology Stack

Google Search Console
Cloudflare
Next.js Metadata API
Schema.org

Why clients choose us

  • End-to-end ownership — no agency hand-offs
  • Architecture documented before any code is written
  • Tests written alongside features, not as an afterthought
  • Fixed-price phases with clear deliverables

Technical SEO Fundamentals

Crawlability and Indexation

We audit your robots.txt, XML sitemaps, and internal link structure to ensure Googlebot and Bingbot can discover and index every page that matters. We identify and resolve crawl traps, duplicate content, and canonicalisation issues.

Rendering and JavaScript SEO

Server-side rendering, static generation, and dynamic rendering strategies that ensure your content is visible to search engines regardless of how it is built. We fix hydration issues that prevent crawlers from seeing your content.

Crawl Budget Optimisation

For large sites, we audit crawl budget allocation and eliminate low-value URLs from the crawl frontier — faceted navigation, session parameters, and near-duplicate pages that waste Googlebot's attention.

Structured Data and Rich Results

We implement JSON-LD schema markup for Organisation, Article, FAQ, Product, BreadcrumbList, and LocalBusiness types. Proper structured data earns rich snippets, featured placement, and citation in AI Overviews.

AI Search and LLM Crawler Strategy

Managing AI Model Crawlers

GPTBot, ClaudeBot, and dozens of other AI crawlers are visiting your site. We help you decide what to allow, what to block, and how to optimise your content for citation in LLM-generated answers.

SEO in the Age of AI Overviews

Zero-click searches are rising. We build content strategies and structured data implementations that ensure your brand appears in AI-generated summaries, not just traditional blue links.

On-Page and Content Architecture

Internal linking strategy, information architecture, and topic cluster design that distributes link equity efficiently and signals topical authority to search engines.

Performance as a Ranking Signal

Core Web Vitals are a Google ranking factor. We optimise LCP, INP, and CLS alongside our technical SEO work so you gain both usability and ranking benefits simultaneously.

Technologies

Google Search Console, Bing Webmaster Tools, Cloudflare, Next.js Metadata API, Schema.org, Screaming Frog.

Start Your Technical SEO Audit

Share your domain and top organic priorities. We will deliver a prioritised technical SEO audit within 5 business days.

Ready to get started?

Let's build your software that search engines can find and rank.

Tell us what you need. We respond within one business day with a technical plan and realistic timeline — no sales pitch.

Start Your Project